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Posted by Toni

The Wall Street Journal

Here’s proof that — the pen is mightier than the sword.
This single mailing brought in an estimated 2 BILLION dollars in revenue.
This is the famous Wall Street Journal “Two Young Men …” letter that was written by freelancer Martin Conroy.
This letter was first sent out in 1974 and mailed continuously for over 25 years.
Here is The [...]

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Posted by Toni

Webinars

Join the Webinar where the leaders of Internet marketing share with you their latest marketing and business building insights, tactics and strategies.
Details of each of the upcoming Webinars are listed below.
Google Conversion Optimizer
Presented by: Perry Marshall
Topic: Google Conversion Optimizer
Time: Thursday, May 27, 2010 230pm Central (330pm EST, 1230pm PST, 830pm UK London)
Details:
AdWords has a new feature [...]

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Posted by Toni

Analytics – Avinash Kaushik

Avinash Kaushik explains analytics better than most.
About Avinash Kaushik:
I am. . . .

The author of the recently published book Web analytics 2.0  and the best selling book Web analytics: An Hour A Day (100% of the proceeds from both books are donated to The Smile Train, Doctors Without Borders and Ekal Vidyalaya.)
The Analytics Evangelist for Google
(Data [...]

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Posted by Toni

Squeeze Theme For Wordpress

If you have a Blog and you’re not collecting your visitors email … Squeeze Theme for Wordpress is worth checking out.
Read more about … Squeeze Theme
Other resources:

What’s A Blog
Wordpress Plugins
Ideas For Creating Blog Content
Customised Blog Themes

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Posted by Toni

How To Write An Article In 7 Minutes

How to Write a 400 Word Article In 7 Minutes Or Less … Including Research & Proof Reading! 
Another quality product from Jason Fladlien.
Here’s how it works:

Open 3 special research sites.
Use the “skim and grab” research technique to find your
3 main points (Takes about a minute).
Outline each main point with two “sub points.” (another minute here).
Use [...]

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Posted by Toni

Joint Venture Etiquette

“Sometimes it’s not WHAT you say — it’s HOW you say it.”
Here’s a good example of that saying … from MaryEllen Tribby.
I recently received an e-mail on from an industry colleague asking us to do a mailing for his BIG launch. I know what you are thinking. Not so unusual. Correct. We get such requests [...]

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Posted by Toni

YouTube Optimisation Tip

Optimize Your Site With A Few YouTube Tips & Tricks
Optimizing a video to get the maximum amount of views on YouTube seems easy, but it can actually be a difficult task.
The service can’t “read” the content of a video (as opposed to search engines which can scan the content of a website), so YouTube relies [...]

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Posted by Toni

PPC Ad To Landing Page

Yet Another Easy Way to Save Money in Adwords
OK, so everyone knows how valuable constant and never ending improvement is.  And when it comes to Adwords, MOST advertisers aggressively split test their highest traffic groups.
The result is (hopefully) an upwards evolving click through rate associated with a continued creeping in of new and/or better benefits, [...]

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Posted by Toni

LinkedIn

LinkedIn is a social networking site for professional and business-oriented relationships.
As of May 2009, it had more than 40 million registered users in more tan 200 countries.
The site’s mission is to connect the world’s professionals to accelerate their success. As online marketers, we can harness LinkedIn’s power for SEO and give our site a [...]

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Posted by Toni

YouTube Insights

Howie Schwartz keeps them coming …
Google announced through a YouTube video that they were working on a reporting solution for YouTube.
Tracy Chan, a product manager at YouTube, said in the video:
“Many people, users, content partners, and advertising partners have asked us for greater insight into the performance of their videos on YouTube…” “…That’s why my [...]

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